Chris Edwards

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Chris Edwards



Chris made his advertising debut in 1993 as a copywriter at Arnold Worldwide, a high profile ad agency in Boston. There he used what he learned working in advertising along with his ever-present sense of humor to rebrand himself and orchestrate what was quite possibly the most widely accepted and embraced gender transition of its kind–at a time when the word “transgender” didn’t exist.

He eventually became more known for his creative talent than his transition. He was the first to use YouTube content in a TV spot with two guys rapping about McNuggets and is responsible for the earworm, Gimme back that Filet-O-Fish, gimme that fiiiiish. He was also part of the creative team on Truth, which was recently ranked one of the Top 15 Ad Campaigns of
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“That said, many people who are transgender choose not to undergo surgery, even if they can afford it. There could be a number of reasons: pain, risk, fear, uncertain results, lack of support, or just being happy with their body the way it is and not feeling the need. Which brings me to an important point: You should never ask someone who is transgender if they have had or plan to have surgery. First, it’s none of your business. Second, it’s offensive because by asking that question you are implying that the person is not the gender they feel they are unless they alter their genitals. The fact is gender identity is not defined by what’s inside your pants; it’s defined by what’s inside your brain. It’s also something nobody questions or even thinks about unless it doesn’t match the body they were born with. This is why people who are not transgender have so much trouble understanding what it’s like to be in our shoes, and often why they are compelled to ask so many questions. While”
Chris Edwards, BALLS: It Takes Some to Get Some

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