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Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company
An examination of Microsoft's reinvention under the leadership of CEO Steve Ballmer discusses the ways in which the company survived such challenges as a federal antitrust trial, the dot-com revolution, and a recession, relating how it implemented numerous successful changes to become the world's second most recognizable brand. 50,000 first printing.
272 pages, Hardcover
Published August 3, 2004
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About the author
Robert Slater
106 books12 followersRobert Slater was an American author and journalist known for over two dozen books, including biographies of political and business figures such as Golda Meir, Yitzhak Rabin, George Soros, and Donald Trump.
Slater was born in Manhattan and grew up in South Orange, New Jersey. He graduated from Columbia High School in 1962 and graduated with honors from the University of Pennsylvania in 1966, with a degree in political science. In 1967 he received a master's degree in international relations from the London School of Economics. He worked for United Press International (UPI) from 1969 to 1971 before moving to Jerusalem, where he worked for UPI until 1974; and for Time magazine in Jerusalem from 1976 to 1996. From 1987 and 1990 he was chairman of the Foreign Press Association in Israel. In his later years he was a columnist for The Jerusalem Report, and mentored young journalists at The Jerusalem Post. He lived for much of his life in Israel, and with his wife, Elinor, co-authored the books Great Jewish Women and Great Jewish Men.
Slater was born in Manhattan and grew up in South Orange, New Jersey. He graduated from Columbia High School in 1962 and graduated with honors from the University of Pennsylvania in 1966, with a degree in political science. In 1967 he received a master's degree in international relations from the London School of Economics. He worked for United Press International (UPI) from 1969 to 1971 before moving to Jerusalem, where he worked for UPI until 1974; and for Time magazine in Jerusalem from 1976 to 1996. From 1987 and 1990 he was chairman of the Foreign Press Association in Israel. In his later years he was a columnist for The Jerusalem Report, and mentored young journalists at The Jerusalem Post. He lived for much of his life in Israel, and with his wife, Elinor, co-authored the books Great Jewish Women and Great Jewish Men.
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Displaying 1 - 2 of 2 reviews
August 2, 2022
Lo recomiendo para saber la historia de la empresa
June 24, 2017
Books like these irritate me. The author attempts to explore the transformation of Microsoft after the anti-trust trial, but basically spends more ink simply recounting facts and statements. There is very little analysis and opinion. Whenever there seems to be the semblance of an opinion, the author quickly offers a caveat or counter-point. Little mention is made of competitors like Google and Apple. New business and technical strategies are not elaborated upon. When the author describes Microsoft history, many important players like Paul Allen and IBM are given very brief notes. The only useful section is a description of some of Microsoft’s business processes, though some of it is also public knowledge.
Displaying 1 - 2 of 2 reviews