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I'M On Linkedin--Now What??? (Second Edition):2nd (Second) edition
"I'm on LinkedIn--Now What??? (Fourth Edition)" is regularly referred to as "the bible on LinkedIn" because it was one of the first LinkedIn books in print. At the present time, it is the only LinkedIn book in the fourth edition. This LinkedIn book is designed to help you get the most out of LinkedIn, which has become the most popular business networking site. It is one of "the big three" in the social networking space, along with Facebook and Twitter.This new edition focuses on strategies and tactics to help you understand what LinkedIn is and how it fits into your online marketing strategy (whether it is a personal marketing strategy or a business/corporate marketing strategy). The tactics are practical, realistic and respectful of your busy schedule.This LinkedIn book is a favorite resource of career coaches, marketing directors, social marketing consultants and others who regularly use LinkedIn to reach customers, find important contacts and communicate with them, increase their brand recognition, and help others learn more about them. The strategies and tactics are explained with clear instructions that should last through new changes in LinkedIn, since they are principle-based.Use LinkedIn to find and develop relationships which can help in your business and personal life. If you are wondering how to use LinkedIn, or if you are not getting as much value as you can out of LinkedIn, this is your resource. Complement this LinkedIn book with the regular blog posts at ImOnLinkedInNowWhat.com to keep up with new changes and ideas.If you are a professional interested in advancing your career, increasing your business or expanding your opportunities through relationships, this book is for you. It helps you understand and develop an effective online social networking strategy with LinkedIn.After reading this book, you will walk away
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First published September 10, 2007
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Displaying 1 - 15 of 15 reviews
January 23, 2009
I have been a faithful LinkedIn user since the service started. I literally was one of the very first people to sign up to use this new business networking tool back in 2003. Because of this I anxiously read Jason Alba’s book, I’m on LinkedIn, Now What??? A Guide to Getting the Most Out of LinkedIn, from cover to cover in one sitting while sitting on the beach in Hua Hin, Thailand.
Before I get started on Jason’s book I would like to say a few things. I am not LinkedIn newbie – no, not me. Over the past several years I have used LinkedIn to get customers for my business. I have hired suppliers and employees through LinkedIn. I have caught up with old business acquaintances, classmates, ship mates and even long lost friends. I have set up international conferences in Bangkok, Dublin, Dubai, Kuala Lumpur, Prague and Manila getting all of the contacts through my LinkedIn connections. I have even gotten interviews from experts for my first book and many articles that I have written for publications around the world through LinkedIn. So I pretty much thought that I knew everything backwards and forward about LinkedIn.
Jason Alba rightly writes the book for the absolute beginner who either doesn’t have an account with LinkedIn yet or has just signed up for one. He takes the reader through the account settings and how to set up their profile then discusses ways in which the LinkedIn user can get the most out of LinkedIn, whether it be for a job search, looking for clients, or whatever their business networking aims to be.
One thing that I did like about Alba’s approach is that he acknowledged that many of the users will be open to connections from who ever wants to use their network, whereas others will be very closed with their networks. This has been a constant point of friction so to speak as some of the LinkedIn. Jason Alba openly discussed LinkedIn etiquette in this regard.
I also think one of the most important things that Jason Alba pointed out was that LinkedIn is a tool. It should never replace the normal networking that you may do but used correctly it should greatly enhance it. I couldn’t agree more. Alba gave an example of a LinkedIn user who happens to be a traveling salesman who finds people to meet for lunch, dinner, coffee for his down time when he is in a new city, which greatly enriches his time spent. I have done very much the same thing for the past few years and have made friends all over the world this way.
Finally, I really learned a lot of a good tool in using the LinkedIn Groups. Before reading this book I had never really used this application mainly ignoring it. But after reading Jason Alba describe what can be gained from LinkedIn Groups I began to join the conversations in these. My first use has been a very practical one. I was invided to be a panelist at a large conference in Singapore later this year to discuss a very esoteric subject. I was stuck for what I would give on my presentation. Thank God I read this book. I went on LinkedIn, tossed the situation on a few of my groups, and voila! I have plenty of ideas now to work with.
This book is a little treasure for anyone who is interested in using LinkedIn but it is also a bonus for those of us already familiar with LinkedIn but could always go a bit further.
Before I get started on Jason’s book I would like to say a few things. I am not LinkedIn newbie – no, not me. Over the past several years I have used LinkedIn to get customers for my business. I have hired suppliers and employees through LinkedIn. I have caught up with old business acquaintances, classmates, ship mates and even long lost friends. I have set up international conferences in Bangkok, Dublin, Dubai, Kuala Lumpur, Prague and Manila getting all of the contacts through my LinkedIn connections. I have even gotten interviews from experts for my first book and many articles that I have written for publications around the world through LinkedIn. So I pretty much thought that I knew everything backwards and forward about LinkedIn.
Jason Alba rightly writes the book for the absolute beginner who either doesn’t have an account with LinkedIn yet or has just signed up for one. He takes the reader through the account settings and how to set up their profile then discusses ways in which the LinkedIn user can get the most out of LinkedIn, whether it be for a job search, looking for clients, or whatever their business networking aims to be.
One thing that I did like about Alba’s approach is that he acknowledged that many of the users will be open to connections from who ever wants to use their network, whereas others will be very closed with their networks. This has been a constant point of friction so to speak as some of the LinkedIn. Jason Alba openly discussed LinkedIn etiquette in this regard.
I also think one of the most important things that Jason Alba pointed out was that LinkedIn is a tool. It should never replace the normal networking that you may do but used correctly it should greatly enhance it. I couldn’t agree more. Alba gave an example of a LinkedIn user who happens to be a traveling salesman who finds people to meet for lunch, dinner, coffee for his down time when he is in a new city, which greatly enriches his time spent. I have done very much the same thing for the past few years and have made friends all over the world this way.
Finally, I really learned a lot of a good tool in using the LinkedIn Groups. Before reading this book I had never really used this application mainly ignoring it. But after reading Jason Alba describe what can be gained from LinkedIn Groups I began to join the conversations in these. My first use has been a very practical one. I was invided to be a panelist at a large conference in Singapore later this year to discuss a very esoteric subject. I was stuck for what I would give on my presentation. Thank God I read this book. I went on LinkedIn, tossed the situation on a few of my groups, and voila! I have plenty of ideas now to work with.
This book is a little treasure for anyone who is interested in using LinkedIn but it is also a bonus for those of us already familiar with LinkedIn but could always go a bit further.
April 19, 2010
مع كل البهرجة التي لحقت الويب 2، يعد هذا الموقع كما فهمت من الأماكن المهمة لزيادة فرص الحصول على وظيفة أو الاهتمام بالحياة المهنية. من خلال هذا الكتاب، فهمت أسباب أهمية هذه الخدمة، و مقاييس النجاح فيها: أن يكون لديك "ارتباطات" كثيرة.
الكتاب مفيد و مبسط، يسهل من عملية فهم الموقع و كيفية التعامل معه، و كيف تجعل استخدامك له طريقا مضمونا للفائدة. مع ذلك، اكتفيت بقراءة الفصول التي تعطي الصورة العامة عن الموقع، دون الخوض في تفاصيل إعداد الحساب و غيره.
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اقتبست:
"LinkedIn is a website where you can find others who you should connect with, so they can add value to you, or you can add value to them, or just because adding each other to one-another's networks seems to make a lot of sense."
"While you shouldn't write a novel about your professional life, you can construct your Profile in a way that conveys your professional brand, including your strengths, knowledge, experience, and other things that help me understand the value you bring to me."
"Aside from writing your Profile so the search engine finds you, consider writing it so the person reading your Profile is impressed by the value you bring to a relationship."
الكتاب مفيد و مبسط، يسهل من عملية فهم الموقع و كيفية التعامل معه، و كيف تجعل استخدامك له طريقا مضمونا للفائدة. مع ذلك، اكتفيت بقراءة الفصول التي تعطي الصورة العامة عن الموقع، دون الخوض في تفاصيل إعداد الحساب و غيره.
-
اقتبست:
"LinkedIn is a website where you can find others who you should connect with, so they can add value to you, or you can add value to them, or just because adding each other to one-another's networks seems to make a lot of sense."
"While you shouldn't write a novel about your professional life, you can construct your Profile in a way that conveys your professional brand, including your strengths, knowledge, experience, and other things that help me understand the value you bring to me."
"Aside from writing your Profile so the search engine finds you, consider writing it so the person reading your Profile is impressed by the value you bring to a relationship."
April 8, 2009
I'm on LinkedIn--Now What??? is a very useful and informative book for a new user on LinkedIn. Not only does the book provide great examples and suggestions for how to best use LinkedIn, it also provides additional resources throughout the book for the reader who would like to learn more. As a college career counselor, I found the book to be an excellent resource to help me better assist my students with developing their own LinkedIn accounts for the purpose of networking, personal branding, and their job search. My only recommendation to make the book an even stronger resource for new users is the addition of more screen shots of sample LinkedIn profiles throughout the book.
July 21, 2008
This is a helpful book for anyone who would like to get more out of their involvement on LinkedIn. LinkedIn doesn't have the most user-friendly features, and there's a bit of a learning curve. What you learn from this book is that to get the most out of LinkedIn as a networking tool, you've got to actively use it and make it an important part of your networking strategy.
April 30, 2009
I'm already very adept at using LinkedIn, but have been coming across more and more people, recently laid off or freaking out about getting laid off, that really don't understand how powerful a tool LinkedIn can be for their job search. I read this in order to get a feel for the quality of the book and to see if it's worth recommending -- IT IS!
September 23, 2012
If one of your acquaintances has just convinced you to create a profile on Linked In, but didn’t tell you how to use it, this is a book you will want to read. The author does more than explain how to use LinkedIn, he also advises you about the best way to use the advanced features, and cautions you about practices to avoid.
March 15, 2013
This is not a bad book. In fact, it is a good book for a relatively new LinkedIn user.
I am torn between rating it based on the quality of the book or rating it based on the usefulness to me. On quality of the book I'll give it a 3. This is mostly tipped by that he provides very good links for further information on the subject. :)
I am torn between rating it based on the quality of the book or rating it based on the usefulness to me. On quality of the book I'll give it a 3. This is mostly tipped by that he provides very good links for further information on the subject. :)
July 25, 2008
This book will not give you any additional insight on how to use LinkedIn for marketing -- at least anything more than what is already available through their 'help' information. Save your money.
If you want an old history of how the author used it, then this is a good book.
If you want an old history of how the author used it, then this is a good book.
July 5, 2012
I signed onto LinkedIn but haven't really done anything with it.
This book was an excellent guide on not only how to use but also why to use LinkedIn.
And there are some great link and book recommendations, along with an accompanying website.
This book was an excellent guide on not only how to use but also why to use LinkedIn.
And there are some great link and book recommendations, along with an accompanying website.
January 3, 2009
I actually met Jason thru LinkedIn and even though I have been on LI longer than most people I found this book a must read since there is so much more that I needed to learn...and continue to learn.
April 13, 2009
I learned more about this site that I have joined, but don't know that I have been inspired to spend a great deal of time developing my profile.
January 5, 2011
Just really not all that much here. The second star is not actually for anything in the text, but for some good links you're pointed to.
Want to read
November 16, 2012I added this to my wish list
March 15, 2014
Pretty good overview, shared some good techniques and good links to blogs and sites further discussing LinkedIn, including the author's own site.
Displaying 1 - 15 of 15 reviews