Mass Customization: The New Frontier in Business Competition Reprint edition by Pine II, B. Joseph (1999) Paperback

by B. Joseph Pine II

A groundbreaking resource offers companies an abundance of ways to mass produce and individually customize their products and services and shows companies how to analyze their own industries to see if mass customization will work for them. Reprint.

Genres: Business, Management

Paperback

First published January 1, 1992

Reviews

[Sonny Ny]

The author Joseph Pine at TED -
http://www.ted.com/index.php/talks/jo...

[Cesar Ater tere · Rating 4 out of 5]

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