The Fundamentals of Typography

by Gavin Ambrose, Paul Harris

The Fundamentals of Typography (second edition) is an updated version of the popular first edition of this book, in which Ambrose and Harris introduce the fundamental principles of typographic theory and practice. It covers a wide range of subjects, including the history of typography, typographic detailing and the use of creative typography across a range of media.

Packed with clear explanations, expanded illustrations and historical and contemporary examples from leading practitioners around the world, this book offers an essential guide to the subject of typography and its role within graphic design.   The second edition includes considerable new and revised content from the authors, including new case studies and student exercises.

Genres: Design, Art, Nonfiction, Reference, Business, Art Design

200 pages, Paperback

First published January 1, 2006

Reviews

[Jerin John · Rating 5 out of 5]

Everything you want to know about the type including history, basics, writings, letters, writing styles on many ancient civilizations, typography, typefaces, fonts, letterforms, etc. A recommended must-read for typography enthusiasts.

[Rachel Green · Rating 3 out of 5]

Now that I've read this, it's more of a long-term read: meant to be read over a bit of time. Not something that you can easily read through in a matter of days or hours. Also, you'll definitely pay more attention to how type appears after reading this. It's...an interesting phenomenon.

[Mohammad Shaker · Rating 4 out of 5]

An easy read I can say. Wish there's an extended hands-on practices at the end of the book.

[Vicente Sarmento · Rating 4 out of 5]

É um bom livro, não muito leve não muito denso.
Cuida da parte básica da tipografia com diversos exemplos e explicações bem feitas.
Peca pelo layout do próprio livro, que tem seus altos e baixos. Ainda assim, definitivamente recomendo. Especialmente a iniciantes e intermediários no assunto.

[Danielius Goriunovas · Rating 5 out of 5]

Nors jos perskaičiau tik 80%, tačiau aš jau žinau - skaitysiu dar kartą. Vėl. Ir vėl. Ir jei rasiu pirkti popierinę - būtinai nusipirksiu. Tai tobula. Vidinis šriftų fanatikas manyje šią knygą dievino! :-D

[Andrew · Rating 5 out of 5]

easy to read but fairly comprehensive introduction to typography. includes interesting history plus technical terms and usage.

[Ryan · Rating 2 out of 5]

this one was ok. i didn't feel like i learned too much and the book is generally ugly to look at.

[Mills College Library]

686.22 A496 2011

[Adele_Eastmacott · Rating 5 out of 5]

Parfois trop précis pour mon usage de curieuse dilettante mais très intéressant. J'ai appris beaucoup de choses et je gagnerai à le re-feuilleter pour mieux m'en imprégner

[Marcela Velasquez · Rating 4 out of 5]

Easy to understand and everything you need to know