Basics Design: Design Thinking

Basics Design #8

by Gavin Ambrose, Paul Harris

Basics Design Thinking is an introduction to the process of generating creative ideas and concepts. It indentifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. This focus on ideas and methods eschews an abstract, academic approach in favor of a useable approach to design as a problem-solving activity.

Genres: Design, Nonfiction, Reference, Business, Art

202 pages, ebook

First published January 1, 2009

Reviews

[Rana Heshmati · Rating 2 out of 5]

چیز خاصی نداشت واقعا :)) ولی نمونه های جالبی داشت برای دیدن.

[Rebecca Perry · Rating 2 out of 5]

This was a pretty basic overview of design industry related processes and terms. Not so much of the Design Thinking as I 'think' of it. It did give a basic way of applying the process to everyday, commercial work. It would be a great book to read as a student at college or university level, and I wish I'd read it as a student, because much of the everyday bones of the design industry were not really covered in my degree.

Few nice little changes of paper stock though out the book and a little bit on ethics in the back which was a nice touch.

In summary, I'd say essential for a student, good to review things like semiotics and rules of proportion in composition, but probably too basic for most practicing professionals.

[Evgenia Pradel · Rating 3 out of 5]

simple and detailed explanation of design process. not so much about design thinking

[Tim · Rating 3 out of 5]

I.m very split on how to rate this. On the one hand I am very happy to see a thought out thinking process being introduced into this area of work, however, I also recognize it as Design for Six Sigma being applied to a specialized endeavor -that's the good and the bad. I applaud it, but I really wish the author(s) gave credit where it is due. One mention would have been more than enough. As it is i get the feeling it was either appropriated without acknowledgement or the author ran with some else's application of DFSS and didn't know the connection. Understand I like this work and with a one sentence reference it would be higher rated.

[Dani Ramírez · Rating 3 out of 5]

It's a pretty basic overview of what Design Thinking as a process entails and tools that can aid you in the process. In that sense, it can be good as an introduction to the design industry if that's what you're looking for. If you're looking for more specific, practical advice or creative insight this book is not for you.

[Araminta Matthews · Rating 3 out of 5]

Basic but engaging overview of design principles.

[Mira Minkova · Rating 3 out of 5]

This book can be really useful for first-year design students.

[Miss M · Rating 5 out of 5]

Really good book with a lot of examples, useful and practical. I highly recommend it!

[Israel Obiagba · Rating 4 out of 5]

I would say the book introduced me to so much about design principles and thinking in a user centred way. One of the high points of the book is that it has lots of case studies from real-world solutions to problems.

[Alex Devero · Rating 3 out of 5]

Very good introduction into design thinking. You will discover many tools and methods you can use to come up with new ideas for your clients.

[zoagli · Rating 1 out of 5]

A beautiful book, gorgeous even. But it's about design (mostly of advertisements) not about design thinking.

[Mamraev Daniyar · Rating 2 out of 5]

Nothing interisting for me. But if U ferst meeting with managment it will be interesting.

[Sasha Serge · Rating 5 out of 5]

systematic and detailed with examples. it was nice to review knowledge for self though designer)