Oehlert's text is suitable for either a service course for non-statistics graduate students or for statistics majors. Unlike most texts for the one-term grad/upper level course on experimental design, Oehlert's new book offers a superb balance of both analysis and design, presenting three practical themes to • when to use various designs • how to analyze the results • how to recognize various design options
Also, unlike other older texts, the book is fully oriented toward the use of statistical software in analyzing experiments.
The best book I know so far about experimental design. If the examples have more illustrations to explain the concepts, that would help a lot. Sometimes I don't know what problems they address, so I skip a lot.