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Programmed to Fail: How to Break Through Your Mental Blocks and Achieve Greatness

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Harness your subconscious. Empower your mind. Unlock limitless potential.

Beneath conscious awareness, a supercomputer acts as ground zero for all thoughts, feelings, and behavior. From inner peace and physical performance to financial freedom and a thriving career, the subconscious mind holds the potential to unlock your deepest desires—but only you have the key.

In Programmed to Fail, mental performance coach Brandon Epstein shows how to leverage your subconscious to achieve goals, overcome obstacles, and live an empowered life. You’ll gain tools to break negative thought patterns and create healthy habits, allowing you to feel—and perform—your best. Brandon reveals the hidden mental programming holding you back and replaces it with a tangible skill set to reverse the effects of self-sabotage and help you achieve maximum potential. No matter the type of elite performer you are, Programmed to Fail is this year’s must-read guide for all high achievers striving for greatness.

226 pages, Kindle Edition

Published September 29, 2023

53 people are currently reading
264 people want to read

About the author

Brandon Epstein

12 books2 followers

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5 stars
20 (48%)
4 stars
11 (26%)
3 stars
6 (14%)
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1 (2%)
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3 (7%)
Displaying 1 - 9 of 9 reviews
4 reviews
September 10, 2024

1. Whatever you focus on will grow
2. ⁠he never says he doesn’t know something because that tells his subconscious brain he can’t instead he says, I can figure that out or I’ll find a way to know xyz
3. ⁠you cannot change what you do not acknowledge. awareness is the first step to transformation
4. ⁠stressed the importance of mentally training your brain to be still. Meditation, visualising and peering into your peripheral vision decreases anxiety and makes you fully aware of your emotions and surroundings.
This entire review has been hidden because of spoilers.
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83 reviews
March 3, 2025
Programmed to Fail by Brandon Epstein is a game-changing guide for athletes seeking to unlock their full potential from within.

Drawing on his experience as a celebrity performance coach, Epstein takes readers on a transformative journey to rewire their subconscious mind and break free from self-sabotaging patterns.

What sets this book apart is its focus on mental toughness as the foundation for peak performance. With practical strategies and step-by-step techniques, Epstein teaches how to replace negative thought patterns with empowering beliefs, master habit formation, and consistently improve both on and off the field.

More than just a book — it's a powerful blueprint to train your mind like a champion and achieve breakthroughs in both athletic performance and personal growth.

If you're ready to take control of your mindset and achieve unparalleled success, this book is your ultimate guide.
6 reviews
October 29, 2023
This is only half a book. The entire book has little to no tools and keeps talking about part 2. I listened to the audible version only to get to the very end where the author links to a separate downloadable book. The book essentially talks about limiting beliefs and the power of energy fields and epigenetics. If you want the tools, then this book won’t have them and you can just download part 2, which was very frustrating to listen to 3 hours of a book only to be redirected to a downloadable pdf.
2 reviews
March 3, 2024
Hopeful and excited to try Brandon's training

Programmed to Fail was (to me surprisingly) interesting and inspiring. I Brandon Epstein's personal journey (the first part of the book) was a page-turner. I found it moving and inspiring. I read the training manual (part two of the book) before embarking on it myself. It feels like a worthwhile prescription to change myself for the better. I am hopeful that it will be impactful. Here goes...
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Author 7 books64 followers
December 29, 2024
I had been following Brandon for years via the Jump Rope Dudes, but then got the chance to work with him briefly (but with significant results).

The first part of the book is biographical, but it is also the groundwork. The second part (the last 30%) is where you do the work - but don't skip ahead. It will take around eight weeks to finish the last 30% but has the power to transform you if you'll allow it.
1 review
October 29, 2024
Informative and entertaining

Mr. Epstein has written a book that reads like a personal coaching session! I'm enjoying his straight forward, conversational style. The best part is i am learning how to apply paradigm shifts to my own life in practical ways.
Definitely worth a read
1 review1 follower
August 28, 2024
Incredibly engaging story that shows we have all been programmed to fail in one way or another and then gives you the road map to do something about it.
1 review
September 22, 2024
Fantastic Find

A friend of mine shared this book with me and I’m so
grateful for it. I’m at a time in my life, where I know this book is great to integrate into my life. I love how Brandon has shared his personal journey. I’m excited to jump into the next section of the book. Highly recommend to anyone looking to change their life.
Displaying 1 - 9 of 9 reviews

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