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The Pragmatic Marketer Volume 8 Issue 2

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The journal for technology product management and marketing professionals. In this issue: Conjoint Analysis 101: Know how your market values your product By Brett Jarvis; Is Your Product Launch Doomed? By Dave Daniels; Measurement-Driven Product Management: Measure only what matters most By Mike Smart; Defining and Designing Technology for People
By Sean Van Tyne; Don’t Let the Sun Go Down: Techniques for sunsetting or retiring products and features By Steve Johnson

47 pages, Kindle Edition

First published May 3, 2010

About the author

Sean Van Tyne

12 books1 follower

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