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Data Driven

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Succeeding with data isn’t just a matter of putting Hadoop in your machine room, or hiring some physicists with crazy math skills. It requires you to develop a data culture that involves people throughout the organization. In this O’Reilly report, DJ Patil and Hilary Mason outline the steps you need to take if your company is to be truly data-driven—including the questions you should ask and the methods you should adopt.

You’ll not only learn examples of how Google, LinkedIn, and Facebook use their data, but also how Walmart, UPS, and other organizations took advantage of this resource long before the advent of Big Data. No matter how you approach it, building a data culture is the key to success in the 21st century.

You’ll

Data scientist skills—and why every company needs a SpockHow the benefits of giving company-wide access to data outweigh the costsWhy data-driven organizations use the scientific method to explore and solve data problemsKey questions to help you develop a research-specific process for tackling important issuesWhat to consider when assembling your data teamDeveloping processes to keep your data team (and company) engagedChoosing technologies that are powerful, support teamwork, and easy to use and learn

34 pages, Kindle Edition

First published January 1, 2015

181 people are currently reading
437 people want to read

About the author

D.J. Patil

6 books16 followers

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5 stars
122 (28%)
4 stars
155 (36%)
3 stars
103 (24%)
2 stars
37 (8%)
1 star
6 (1%)
Displaying 1 - 30 of 35 reviews
Profile Image for Maya Senen.
457 reviews22 followers
June 1, 2021
If you are reading this book, chances are you are already at least data adjacent, if not a data science practitioner of sorts. The most valuable lesson here though, is not in tooling or technique. In fact, the key to effectively becoming data driven, is one’s ability to think critically and completely about data. Be able to understand and articulate the problem, come up with specific and clear questions which address it, collect your data, do your calculations or otherwise process, and have a system for validation. This recipe applies to more than data science.
Profile Image for Ed Barton.
1,302 reviews
April 11, 2020
Data Driven Principles

Data access, data democracy, open data driven discussions, dashboards, asking the right questions and using accessible tools and accurate sources of clean data are critical to true data driven organizations. As data becomes easier to gather and analyze, the approach to its use is critically important. This series is a good business oriented approach to data science. Good read.
Profile Image for Daniel Aguilar.
121 reviews32 followers
February 13, 2015
Sort of a manifesto claiming a culture change within companies to embrace a data-driven spirit at all levels. Didn't feel like getting truly new insights, but it's well articulated and useful as a reminder of some important points.
Profile Image for Prateek.
22 reviews3 followers
December 22, 2018
This short book communicates effectively what it means for an organization to be data driven and the role of data scientist. Author also has shared some insights in building a data culture into your organization. I enjoyed reading it. I feel there should've been more case studies about how data influenced the decisions big organizations made, and also some discussion on opportunities for people as well as startups in field of Data science. Overall it was a good read.
Profile Image for Eren Avşaroğulları.
10 reviews6 followers
December 20, 2020
Building data-driven culture is one of the main requirements for present organizations. It is important for monitoring the product development and runtime pipeline, improving product efficiency as end2end, detecting runtime anomalies fastly, defining the product roadmap and gaining a competitive advantage in the industry. However, it should not be forgotten that it also requires dedication and patience for success.
2 reviews
April 26, 2022
Short but precise

This is pretty short paper, but it highlighted some key elements on how to implement data strategy in an organization. Key takeaway is that this is not a technology implementation but a business driven transformation in an organization for all levels.
Good introductory piece of work.
Profile Image for Pablo.
54 reviews
September 30, 2018
Good ideas and super easy reading

A good kick off for you and your company to take the advantages that Data can bring. It’s short and clear on the concepts that could help into bringing data to the whole company
5 reviews2 followers
June 1, 2021
Quick and easy read

Covers basics of what it takes to democratize the data and build data driven culture across the org. Some good tips on how to break down organizational tendencies in weaponizing data for political purpose.
Author 6 books
December 10, 2023
Makes a nice reading experience. Explains the new data culture in simplest of words, citing concrete examples. was expecting it to be a little more elaborate treatment of the problem. Overall a fine piece.
Profile Image for Daron Yondem.
Author 7 books129 followers
January 22, 2018
I love the emphasize on the culture shift instead of the toolset.
1 review
November 19, 2018
Good Book must read

Good book for senior management to get a grasp of data relevance in current context. Many lessons can be taken to real world and implemented
1 review
December 10, 2018
Nice book

If you want to know why your boss is talking about “data driven decisions”, you should read it. That is my reason to read it.
Profile Image for Ashish Om Gourav.
134 reviews37 followers
January 6, 2020
Gets you the inside workings of a Data driven organisation, familiarises you with data tools & methodologies and above all, gives you a proper direction to be data driven professional.
Profile Image for Dr. Tathagat Varma.
412 reviews48 followers
December 5, 2020
I read it once again for some time, and found some interesting insights that I seemed to have missed out the last time! Orerall, a surprisingly good slim boo packed with some good insights.
1 review
January 18, 2021
High level discussion and needs a follow up read

Quick read for a high level discussion but gets you going and leaves you askimg for more. A good weekday read.
Profile Image for Kathy Amores.
16 reviews15 followers
February 28, 2021
Quick read on creating data driven cultures. Would be better if there had been more examples.
Profile Image for Trajano Lima.
81 reviews
April 1, 2022
Great introduction in the data science world. Recommended for entry level data scientists and managers who want to take their organizations to the next level in data driven performance.
1 review
October 29, 2022
Simple yet very powerful thoughts

I found this surprisingly short essay very powerful. I work for a data analytics software vendor. All our customers should read it.
Profile Image for Matt Mitchell.
3 reviews
November 7, 2019
Easy Read with A LOT of Great Information to Chew On

I'm wrapping up a data science degree and really want to have an impact on the data culture where I work. This book is a short read with A LOT of GREAT information to take away and discuss with management. I'm even considering stepping out of my comfort zone and buying several copies to distribute to leadership in the hopes of sparking discussion.
Profile Image for Reza K..
109 reviews1 follower
February 5, 2017
Although it was a really small book (less than 30 pages), it gave me a great insight about Data Science. Up to now I (as a data scientist, somehow) had only focused on the technical aspects of this world. In this book (actually in the second half) it was well demonstrated that the importance of taking data seriously in the business, is more than ever in the history. And also it's not enough for a company just to hire a few data scientists and the more important part is the culture that should be accepted.
Also, the first half of the book was a great introduction to the world of data.
Profile Image for Jörn Dinkla.
Author 1 book2 followers
May 15, 2015
This book is nice, but too optimistic. Where are the dangers? What are the traps and pitfalls? What are the common mistakes? For internet companies where the data is generated by computers, data quality is not a big issue. But for other industries it is. And here erroneous data will lead to wrong conclusions. And without a solid background in statistics of how to interpret the data and how to avoid wrong conclusions, data science will be a desaster. See for example the book "the flaw of averages" by S. Savage.
87 reviews3 followers
January 26, 2015
if you're at all interested, it's short and FREE enough to be worth your time.

doesn't say anything earth-shattering, but it's the kind of thing i could imagine having a positive effect if handed to a manager or TL.
Profile Image for Alex.
586 reviews46 followers
January 23, 2015
Primarily a rehashing of what is starting to feel like boilerplate coverage of the business-integration side of data science -- not bad ideas, but not particularly novel.
Profile Image for Vladimir.
125 reviews4 followers
February 2, 2015
22 pages of awesomeness on how to build data pipeline in the company
3 reviews1 follower
January 10, 2016
concise and to-the-point, with some good use-cases and examples to support its claims and ideas
Profile Image for Greg Belanger.
26 reviews
April 2, 2015
clear concise brief actionable. If you're getting into big data or data driven decision making you need to read this.
9 reviews
June 27, 2015
Concise and well written

Very well written and concise. Many usable points included in this book. Can tell the authors have actual experience with business intelligence
Displaying 1 - 30 of 35 reviews

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