Values Don't Change, Even as You Chase Success

by Jon M. Huntsman Sr.

This Element is an excerpt from Winners Never Even in Difficult Times ( 9780137009039) by Jon M. Huntsman. Available in print and digital formats. Play tough, play hard, play returning to the simple values that made American business great. Growing up poor in rural Idaho, I was taught to play by the rules. Be tough, be competitive, give the game all you have--but do it fairly. These simple values formed a basis for how families, neighborhoods, and communities behaved. They did not lose their legitimacy when I became a player in business. Yet they are missing in segments of today's marketplace....

8 pages, Kindle Edition

First published February 1, 2010

About the author

Jon Meade Huntsman, Sr. was an American businessman and philanthropist. He was the founder and executive chairman of Huntsman Corporation, a global manufacturer and marketer of specialty chemicals. He was the father of Jon Huntsman a former United States Ambassador to Singapore, China, and (as of 2017) Russia and a former Governor of Utah .