The Origin of Brands by Al RiesThe 22 Immutable Laws of Marketing by Al RiesPositioning by Al RiesStorynomics by Robert McKeeAlchemy by Rory Sutherland
Marketing
7 books — 1 voter
Scale by Geoffrey B. WestThinking In Systems by Donella H. MeadowsComplexity by M. Mitchell WaldropGrowth by Vaclav Smil
Systems
7 books — 2 voters

Solve for Happy by Mo GawdatThe Algebra of Happiness by Scott GallowayHappier by Tal Ben-ShaharSearch Inside Yourself by Chade-Meng TanHappiness by Matthieu Ricard
Happiness
83 books — 4 voters