“During my PhD, I had also learned hypnotherapy and so-called neuro-linguistic programming (NLP). These are other realms where you learn how far and low some people will go to make a buck (although you can find a few virtuous cats at play in these fields if you search long enough). You also learn how susceptible you’ll always be to language patterns that can create states of trance. These patterns can be personally useful when you know how to induce them in the “Virtuous Scheme Laboratory” of your own mind.”