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Author Promo > Authors with new books: how to promote!

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message 1: by Feliks, Moderator (last edited Aug 23, 2025 11:24AM) (new)

Feliks (dzerzhinsky) | 883 comments Mod
Authors: when you have a new book release or a movie deal to announce, we consider this big news. Its not just the usual 'author promo' that we're all stymied by.

Here's what you should do.

Contact a group moderator with the following pieces of info.

First,
(1) The new book *page location* on Goodreads. (provide link)
This will be placed in the 'new titles directory' by a moderator. This is a list of all recent releases on the group front-page.

Then,
(2)
Write us a book/author 'blurb'. This has to be *sharp* because it may go out in a message circulated to all members. [We only bother our members for new book releases, no other form of promo is worth the intrusion].

Anyway, here's an example of a 'blurb':
"Henry Brown is a veteran of the Airborne Infantry and an indie-author currently living in central Florida. He has published 11 books, in which he explores various sub-genres of men's adventure. His last three works are paramilitary thrillers about former operatives (unofficially) known as, 'The Retreads'. 'False Flag' is the latest. This time, his Retreads don't face terrorists, sex-traffickers or modern-day pirates, but elements of their own government which consider *them* subversives. 'False Flag' projects stringent present-day political attitudes into a near-future scenario that really, none of us would want to face: the restriction of all forms of personal initiative".

Next.
(3)
Book 'synopsis'. This would go in a post you (yourself) write and post in the 'author promo' discussion bin. Sure you can include pricing info, and where-to-buy, etc. But also describe the book's premise. Why not?

Here's an example (*taken from Henry Brown's book, above*):
"Loss of freedom. Militarization of the police. Politicians who routinely break the law and violate their oaths. A powder keg of race-based animosity. A mortally wounded economy. An ignorant population hostile to those who draw attention to the real, underlying problems. For some, these are signs of progress. For others, these are harbingers of impending oblivion. This speculative tale follows how these and other trends may lead to their logical conclusions in the very near future; and how a few good men respond."

This type of post can stay up for 2-4 weeks. Nice exposure.


Next.
(4) a book 'pitch'. This must be extremely succinct because it will 'tag' your book in our shelves. The allotted space for a tag is small.

Here's an example of a book 'pitch':
"New political thriller by Steve Anderson, set in the present-day Pacific Northwest. A dangerous recipe of semi-automatic weapons, home-grown marijuana, and a cold-case file that just won't stay cold."

(5) Make sure your book is added to the group bookshelf and that the pitch is included. The Group Moderator shall do this for you.


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