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Future Value Generation: Do you need to create new Business Logics?
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A book that combines innovation, future and strategy...to create new value.

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Daniel Egger | 1 comments Hi,

I published my book with Elsevier in Portuguese and self-published it in English. I really don't want to push it here, but to share that it combines Sineks's "Why", Blue Ocean's being "Different" and Osterwalder's "How"....and it is about creating new value.

The main argument I share in the book is that: Innovation merely attempts to solve past problems, strategy locks in a static worldview, and foresight too often explores what is possible, but not practical. To create new value, companies need integration AND a human centered approach...designing their futures.

The book shows guides how to prepare for what's ahead by embracing change not as a threat, but an opportunity to explore and create new value...to create new success for the organization.

I look forward to hear your thoughts, ideas and questions.
The very best,

Daniel


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