The History Book Club discussion

There are obviously many topical discussions related to the Internet. So I though I would set up a thread to discuss those books (non fiction and fiction) which focus on this subject matter.

Big Data: A Revolution That Will Transform How We Live, Work, and Think
by Kenneth Cukier

Synopsis
A revelatory exploration of the hottest trend in technology and the dramatic impact it will have on the economy, science, and society at large.

Which paint color is most likely to tell you that a used car is in good shape? How can officials identify the most dangerous New York City manholes before they explode? And how did Google searches predict the spread of the H1N1 flu outbreak?

The key to answering these questions, and many more, is big data. “Big data” refers to our burgeoning ability to crunch vast collections of information, analyze it instantly, and draw sometimes profoundly surprising conclusions from it. This emerging science can translate myriad phenomena—from the price of airline tickets to the text of millions of books—into searchable form, and uses our increasing computing power to unearth epiphanies that we never could have seen before. A revolution on par with the Internet or perhaps even the printing press, big data will change the way we think about business, health, politics, education, and innovation in the years to come. It also poses fresh threats, from the inevitable end of privacy as we know it to the prospect of being penalized for things we haven’t even done yet, based on big data’s ability to predict our future behavior.

In this brilliantly clear, often surprising work, two leading experts explain what big data is, how it will change our lives, and what we can do to protect ourselves from its hazards. Big Data is the first big book about the next big thing.

Who Owns the Future?

by Jaron Lanier (no photo)

Synopsis

The DazzlingNew Masterwork from the Prophet of Silicon Valley
Jaron Lanier is the bestselling author of You Are Not a Gadget, the father of virtual reality, and one of the most influential thinkers of our time. For decades, Lanier has drawn on his expertise and experience as a computer scientist, musician, and digital media pioneer to predict the revolutionary ways in which technology is transforming our culture.

Who Owns the Future? is a visionary reckoning with the effects network technologies have had on our economy. Lanier asserts that the rise of digital networks led our economy into recession and decimated the middle class. Now, as technology flattens more and more industries—from media to medicine to manufacturing—we are facing even greater challenges to employment and personal wealth.

But there is an alternative to allowing technology to own our future. In this ambitious and deeply humane book, Lanier charts the path toward a new information economy that will stabilize the middle class and allow it to grow. It is time for ordinary people to be rewarded for what they do and share on the web.

Insightful, original, and provocative, Who Owns the Future? is necessary reading for everyone who lives a part of their lives online.

Great add Kathy thank you.

How the Internet gets inside us.
BY ADAM GOPNIK
FEBRUARY 14, 2011

When the first Harry Potter book appeared, in 1997, it was just a year before the universal search engine Google was launched.

And so Hermione Granger, that charming grind, still goes to the Hogwarts library and spends hours and hours working her way through the stacks, finding out what a basilisk is or how to make a love potion.

The idea that a wizard in training might have, instead, a magic pad where she could inscribe a name and in half a second have an avalanche of news stories, scholarly articles, books, and images (including images she shouldn’t be looking at) was a Quidditch broom too far.

Now, having been stuck with the library shtick, she has to go on working the stacks in the Harry Potter movies, while the kids who have since come of age nudge their parents. “Why is she doing that?” they whisper. “Why doesn’t she just Google it?”

That the reality of machines can outpace the imagination of magic, and in so short a time, does tend to lend weight to the claim that the technological shifts in communication we’re living with are unprecedented. It isn’t just that we’ve lived one technological revolution among many; it’s that our technological revolution is the big social revolution that we live with.

The past twenty years have seen a revolution less in morals, which have remained mostly static, than in means: you could already say “fuck” on HBO back in the eighties; the change has been our ability to tweet or IM or text it. The set subject of our novelists is information; the set obsession of our dons is what it does to our intelligence.

The scale of the transformation is such that an ever-expanding literature has emerged to censure or celebrate it. A series of books explaining why books no longer matter is a paradox that Chesterton would have found implausible, yet there they are, and they come in the typical flavors: the eulogistic, the alarmed, the sober, and the gleeful.

When the electric toaster was invented, there were, no doubt, books that said that the toaster would open up horizons for breakfast undreamed of in the days of burning bread over an open flame; books that told you that the toaster would bring an end to the days of creative breakfast, since our children, growing up with uniformly sliced bread, made to fit a single opening, would never know what a loaf of their own was like; and books that told you that sometimes the toaster would make breakfast better and sometimes it would make breakfast worse, and that the cost for finding this out would be the price of the book you’d just bought.

All three kinds appear among the new books about the Internet: call them the Never-Betters, the Better-Nevers, and the Ever-Wasers. The Never-Betters believe that we’re on the brink of a new utopia, where information will be free and democratic, news will be made from the bottom up, love will reign, and cookies will bake themselves.

The Better-Nevers think that we would have been better off if the whole thing had never happened, that the world that is coming to an end is superior to the one that is taking its place, and that, at a minimum, books and magazines create private space for minds in ways that twenty-second bursts of information don’t.

The Ever-Wasers insist that at any moment in modernity something like this is going on, and that a new way of organizing data and connecting users is always thrilling to some and chilling to others—that something like this is going on is exactly what makes it a modern moment.

One’s hopes rest with the Never-Betters; one’s head with the Ever-Wasers; and one’s heart? Well, twenty or so books in, one’s heart tends to move toward the Better-Nevers, and then bounce back toward someplace that looks more like home.



Among the Never-Betters, the N.Y.U. professor Clay Shirky—the author of “Cognitive Surplus” and many articles and blog posts proclaiming the coming of the digital millennium—is the breeziest and seemingly most self-confident.

“Seemingly,” because there is an element of overdone provocation in his stuff (So people aren’t reading Tolstoy? Well, Tolstoy sucks) that suggests something a little nervous going on underneath. Shirky believes that we are on the crest of an ever-surging wave of democratized information: the Gutenberg printing press produced the Reformation, which produced the Scientific Revolution, which produced the Enlightenment, which produced the Internet, each move more liberating than the one before.

Though it may take a little time, the new connective technology, by joining people together in new communities and in new ways, is bound to make for more freedom. It’s the Wired version of Whig history: ever better, onward and upward, progress unstopped.

In John Brockman’s anthology “Is the Internet Changing the Way You Think?,” the evolutionary psychologist John Tooby shares the excitement—“We see all around us transformations in the making that will rival or exceed the printing revolution”—and makes the same extended parallel to Gutenberg: “Printing ignited the previously wasted intellectual potential of huge segments of the population. . . . Freedom of thought and speech—where they exist—were unforeseen offspring of the printing press.”

Shirky’s and Tooby’s version of Never-Betterism has its excitements, but the history it uses seems to have been taken from the back of a cereal box. The idea, for instance, that the printing press rapidly gave birth to a new order of information, democratic and bottom-up, is a cruel cartoon of the truth. If the printing press did propel the Reformation, one of the biggest ideas it propelled was Luther’s newly invented absolutist anti-Semitism.

And what followed the Reformation wasn’t the Enlightenment, a new era of openness and freely disseminated knowledge. What followed the Reformation was, actually, the Counter-Reformation, which used the same means—i.e., printed books—to spread ideas about what jerks the reformers were, and unleashed a hundred years of religious warfare. In the seventeen-fifties, more than two centuries later,

Voltaire was still writing in a book about the horrors of those other books that urged burning men alive in auto-da-fé. Buried in Tooby’s little parenthetical—“where they exist”—are millions of human bodies. If ideas of democracy and freedom emerged at the end of the printing-press era, it wasn’t by some technological logic but because of parallel inventions, like the ideas of limited government and religious tolerance, very hard won from history.

Voltaire

by John Brockman

by John Tooby

Leo Tolstoy

by Clay Shirky

Virtual Freedom: Net Neutrality and Free Speech in the Internet Age

by Dawn C. Nunziato (no photo)

Synopsis:

Communications giants like Google, Comcast, and AT&T enjoy increasingly unchecked control over speech. As providers of broadband access and Internet search engines, they can control online expression. Their online content restrictions—from obstructing e-mail to censoring cablecasts—are considered legal because of recent changes in free speech law.

In this book, Dawn Nunziato criticizes recent changes in free speech law in which only the government need refrain from censoring speech, while companies are permitted to self-regulate. By enabling Internet providers to exercise control over content, the Supreme Court and the FCC have failed to protect the public's right to access a broad diversity of content. Nunziato argues that regulation is necessary to ensure the free flow of information and to render the First Amendment meaningful in the twenty-first century. This book offers an urgent call to action, recommending immediate steps to preserve our free speech rights online.

The Creation Of The Media: Political Origins Of Modern Communications

by Paul Starr (no photo)

Synopsis:

America's leading role in today's information revolution may seem simply to reflect its position as the world's dominant economy and most powerful state.

But by the early nineteenth century, when the United States was neither a world power nor a primary center of scientific discovery, it was already a leader in communications-in postal service and newspaper publishing, then in development of the telegraph and telephone networks, later in the whole repertoire of mass communications.

In this wide-ranging social history of American media, from the first printing press to the early days of radio, Paul Starr shows that the creation of modern communications was as much the result of political choices as of technological invention.

With his original historical analysis, Starr examines how the decisions that led to a state-run post office and private monopolies on the telegraph and telephone systems affected a developing society.

He illuminates contemporary controversies over freedom of information by exploring such crucial formative issues as freedom of the press, intellectual property, privacy, public access to information, and the shaping of specific technologies and institutions.

America's critical choices in these areas, Starr argues, affect the long-run path of development in a society and have had wide social, economic, and even military ramifications.

The Creation of the Media not only tells the history of the media in a new way; it puts America and its global influence into a new perspective.

Raymond Williams on Culture and Society

by Raymond Williams

Synopsis:

-The most important Marxist cultural theorist after Gramsci, Williams' contributions go well beyond the critical tradition, supplying insights of great significance for cultural sociology today... I have never read Williams without finding something worthwhile, something subtle, some idea of great importance-
- Jeffrey C. Alexander, Professor of Sociology, Yale University

Celebrating the significant intellectual legacy and enduring influence of Raymond Williams, this exciting collection introduces a whole new generation to his work.

Jim McGuigan reasserts and rebalances Williams' reputation within the social sciences by collecting and introducing key pieces of his work.

Providing context and clarity he powerfully evokes the major contribution Williams has made to sociology, media and communication and cultural studies.

Powerfully asserting the on-going relevance of Williams within our contemporary neoliberal and digital age, the book:

Includes texts which have never been anthologized - Williams' work both biographically and historically

Provides a comprehensive introduction to Williams' social-scientific work

Demonstrates the enduring relevance of cultural materialism.

Original and persuasive this book will be of interest to anyone involved in theoretical and methodological modules within sociology, media and communication studies and cultural studies.

Review and Commentary:

According to Journalism Professor at Columbia University - Todd Gitlin - "This is an inaugural lecture Raymond Williams gave in 1974, when he assumed a professorship in drama at Cambridge University.

He’s one of the most fertile minds when it comes to media in the last century. Basically he’s saying that it’s extremely odd, and yet central, to the form of civilization that has evolved, that there’s so much drama.

And what he means by drama is not simply normal plays, but everything from advertising to television serials, to the contents of newspapers and magazines. He died in 1988 before a lot of the new technology we have now appeared; he had not encountered the iPhone.

But he anticipates a life in which people are immersed in narrative nonstop. I would add sound, or song, as another important component. This article is, at least to my way of thinking, the earliest statement of the point that quantity becomes quality.

The quantity of a certain kind of media experience creates a different way of life, which is in fact ours. Williams directed us into the whole problem of media saturation as a phenomenon worthy of treatment in its own right. -- Journalism Professor at Columbia University - Todd Gitlin in interview with Five Books

Understanding Media

by Marshall McLuhan

Synopsis:

This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media.

Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.