
“Intuitive design is how we give the user new superpowers.”
― Web Site Usability: A Designer's Guide
― Web Site Usability: A Designer's Guide

“If you want a great site, you’ve got to test. After you’ve worked on a site for even a few weeks, you can’t see it freshly anymore. You know too much. The only way to find out if it really works is to test it.”
― Don't Make Me Think: A Common Sense Approach to Web Usability
― Don't Make Me Think: A Common Sense Approach to Web Usability

“If there's one thing you learn by working on a lot of different Web sites, it's that almost any design idea--no matter how appallingly bad--can be made usable in the right circumstances, with enough effort.”
― Don't Make Me Think: A Common Sense Approach to Web Usability
― Don't Make Me Think: A Common Sense Approach to Web Usability

“Most sites need to prevent breadth — many many pages that are organized cohesively. A site that presents a single webpage is unlikely to present sufficient depth of content to justify extensive SEO.”
The SCO trick is to draw traffic with desirable content, and to ’seduce’ the traffic into portions of the site that may not directly have anything to do with the content — this is the ultimate goal of the SEO campaign.”
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The SCO trick is to draw traffic with desirable content, and to ’seduce’ the traffic into portions of the site that may not directly have anything to do with the content — this is the ultimate goal of the SEO campaign.”
―

“Designers love subtle cues, because subtlety is one of the traits of sophisticated design. But Web users are
generally in such a hurry that they routinely miss subtle cues.”
― Don't Make Me Think: A Common Sense Approach to Web Usability
generally in such a hurry that they routinely miss subtle cues.”
― Don't Make Me Think: A Common Sense Approach to Web Usability
Pankaj’s 2024 Year in Books
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