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Benjamin Tan

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Born
Singapore, Singapore
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June 2025


Benjamin Tan is the cofounder of Psyntel, a mental health tech startup, and a board member of PEACE, a nonprofit promoting mental health within Georgia's Asian American and Pacific Islander communities. Benjamin previously held senior investment banking roles at Credit Suisse and UBS in Singapore before relocating to London, and later the United States. He graduated with first-class honors in accounting and is currently pursuing a master's in clinical mental health counseling at Mercer University. Benjamin overcame numerous childhood challenges to achieve financial independence, and his deep understanding of finance and psychology forms the foundation of his debut book. ...more

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Benjamin Tan The Montessori Toddler by Simone Davies and Maximizing Organizational Performance by Dr. Patrick Behar-Courtois
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Suit Yourself: A Portfolio ...

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Life Time: A Small-Cap Bet on Stickiness, Scale, and Pricing Power

An abridged version of this write-up first appeared on Yahoo Finance as a featured community analysis.

Local Life Time club in Atlanta, Georgia

Peter Lynch’s core advice is simple: invest in what you truly understand. I have been a Life Time member since November 2024—using not just the gym, but also the spa, daycare, and café—and that proximity prompted deeper due diligence into the company

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Published on August 11, 2025 05:05

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Life Time: A Small-Cap Bet on Stickiness, Scale, and Pricing Power


An abridged version of this write-up first appeared on Yahoo Finance as a featured community analysis.


Local Life Time club in Atlanta, GeorgiaPeter Read more of this blog post »
Benjamin Tan answered Goodreads's question: Benjamin Tan
The Montessori Toddler by Simone Davies and Maximizing Organizational Performance by Dr. Patrick Behar-Courtois
Benjamin Tan shared a quote
Suit Yourself by Benjamin Tan
“Matching portfolio strategies to personality types thus became a primary thesis I pursued with equal parts curiosity and passion. I felt it was my calling to marry my expertise in finance, experience with personal investing, insights into clinical psychology, and a lifelong
passion for pop culture into an accessible but powerful system to help readers on their road to financial empowerment. At the same time,
I wanted to develop a message with an empathetic voice that would honor individuality. That is the origin story of Suit Yourself.”
Benjamin Tan
Benjamin Tan shared a quote
Suit Yourself by Benjamin Tan
“Suit Yourself incorporates personality typing into the finance genre. Using principles from said typology, this book guides readers to
understand their unconscious tendencies and how mental, emotional, and instinctual leanings can play out in investment decisions.”
Benjamin Tan
Benjamin Tan rated a book it was amazing
Amazon Unbound by Brad Stone
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This book captures Amazon’s transformation from an e-commerce giant into a sprawling tech empire. What stood out to me was how Stone reveals not just the strategic boldness of Jeff Bezos, but also the relentlessness and intensity behind Amazon’s cult ...more
Benjamin Tan rated a book it was amazing
Personality Types by Don Richard Riso
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The most in-depth Enneagram guide I’ve encountered. Riso and Hudson offer a richly textured exploration of each type, detailing what they look like at varying levels of psychological health. It was both eye-opening and humbling to recognize myself—an ...more
Benjamin Tan rated a book it was amazing
Crossing the Chasm by Geoffrey A. Moore
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A must-read for growth investors and entrepreneurs alike. Moore’s framework on tech adoption is a classic for good reason—too many promising companies stall out before reaching scale. This book explains why. It also reinforces how critical reinventio ...more
Benjamin Tan rated a book it was amazing
Crossing the Chasm by Geoffrey A. Moore
Rate this book
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A must-read for growth investors and entrepreneurs alike. Moore’s framework on tech adoption is a classic for good reason—too many promising companies stall out before reaching scale. This book explains why. It also reinforces how critical reinventio ...more
Benjamin Tan rated a book it was amazing
Move Fast by Jeff Meyerson
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If you’ve ever wondered what “move fast and break things” actually looks like in practice, this book delivers. Alongside Chaos Monkeys, it offers a revealing glimpse into Facebook’s engineering culture. Fast-paced and fascinating, it highlights the b ...more
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Quotes by Benjamin Tan  (?)
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“Matching portfolio strategies to personality types thus became a primary thesis I pursued with equal parts curiosity and passion. I felt
it was my calling to marry my expertise in finance, experience with personal investing, insights into clinical psychology, and a lifelong
passion for pop culture into an accessible but powerful system to help readers on their road to financial empowerment. At the same time,
I wanted to develop a message with an empathetic voice that would honor individuality. That is the origin story of Suit Yourself.”
Benjamin Tan, Suit Yourself: A Portfolio Strategy for Every Personality Type

“To my readers, I hope this book inspires you to align your investing strategies with your core strengths while recognizing the
importance of balance and growth. Whether you are a Type Three seeking achievement, a Type Nine striving for peace, or a Type Two driven by helping others, investing can reflect your highest ideals. But as Frankl and Adler remind us, financial success alone does not sate our deepest yearnings. Meaning arises when we transcend self-interest to seek something larger.”
Benjamin Tan, Suit Yourself: A Portfolio Strategy for Every Personality Type

“Suit Yourself incorporates personality typing into the finance genre. Using principles from said typology, this book guides readers to
understand their unconscious tendencies and how mental, emotional, and instinctual leanings can play out in investment decisions.”
Benjamin Tan, Suit Yourself: A Portfolio Strategy for Every Personality Type

“Matching portfolio strategies to personality types thus became a primary thesis I pursued with equal parts curiosity and passion. I felt it was my calling to marry my expertise in finance, experience with personal investing, insights into clinical psychology, and a lifelong
passion for pop culture into an accessible but powerful system to help readers on their road to financial empowerment. At the same time,
I wanted to develop a message with an empathetic voice that would honor individuality. That is the origin story of Suit Yourself.”
Benjamin Tan, Suit Yourself: A Portfolio Strategy for Every Personality Type

“To my readers, I hope this book inspires you to align your investing strategies with your core strengths while recognizing the
importance of balance and growth. Whether you are a Type Three seeking achievement, a Type Nine striving for peace, or a Type Two driven by helping others, investing can reflect your highest ideals. But as Frankl and Adler remind us, financial success alone does not sate our deepest yearnings. Meaning arises when we transcend self-interest to seek something larger.”
Benjamin Tan, Suit Yourself: A Portfolio Strategy for Every Personality Type

“Suit Yourself incorporates personality typing into the finance genre. Using principles from said typology, this book guides readers to
understand their unconscious tendencies and how mental, emotional, and instinctual leanings can play out in investment decisions.”
Benjamin Tan, Suit Yourself: A Portfolio Strategy for Every Personality Type

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