Ruby Loren's Blog

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If you’re an author, you might have heard of the 80-20 rule. The gist of the idea is that 80% of what you get back comes from 20% of what you put in. What does that mean for authors? Well, you need to be considering which of your activities are in that magical 20% and focussing on them. Writing more ...

A New Year and a brand new chance to try out some book marketing strategies! Before we get into all the serious stuff and share how our new marketing experiments are working out, (so you can hopefully benefit from them too!) we’re doing a bit of author spring cleaning. This post is a pretty brief overview of everything we’re doing ...