John E. Mackey

“I realized that with everything I did from that point onward, I would have to ask myself this question: "How would I feel if what I'm doing right now is written up on the front page of the Wall Street Journal or the New York Times or if it is on television? Would I still do it?" That is a very useful exercise for leaders to engage in, because we shouldn't do anything we might be embarrassed by or ashamed of.”
― John Mackey, Conscious Capitalism: Liberating the Heroic Spirit of Business

“Business can be a wonderful vehicle for both personal and organizational learning and growth. I have experienced many more awakenings as Whole Foods has grown and evolved over the past three decades. We will share some of these throughout the book. Most importantly, I have learned that life is short and that we are simply passing through here. We cannot stay. It is therefore essential that we find guides whom we can trust and who can help us discover and realize our higher purposes in life before it is too late. In my early twenties, I made what has proven to have been a wise decision: a lifelong commitment to follow my heart wherever it led me—which has been on a wonderful journey of adventure, purpose, creativity, growth, and love. I have come to understand that it is possible to live in this world with an open, loving heart. I have learned that we can channel our deepest creative impulses in loving ways toward fulfilling our higher purposes, and help evolve the world to a better place.”
― John Mackey, Conscious Capitalism: Liberating the Heroic Spirit of Business