You May Not Win, But You Don't Have to Lose
To give away books … or not to give away books—that is the question.
I just read an interesting interview by an expert in book marketing who says once an authors' books are published, they shouldn't use them as prizes in giveaways and raffles. The reasoning is: people who might purchase a book don't click on the "buy" button because they're hoping to win a copy of it. That kind of delay apparently costs sales because there are so many new books coming out every week, people tend to forget about you. Out of sight, out of mind.
This saddens me, especially considering my YA Fantasy Second Chronicles of Illumination just came out this week, and I've got a book giveaway going on right now on Goodreads.
I just want to say to those of you who are hoping to win a copy of my book—if you don't win, please don't forget about it entirely. Instead, go to your local library and ask for it.
They probably won't have it on the shelves because it's an indie book. But they will have access to it, and if you ask for it by name, they may buy or borrow a copy for library patrons, like yourself, to read. And it won't cost you a dime.
Then, if you're a really nice person, you'll review it here on Goodreads. That's all an author can hope for (and yes, I am ending the sentence with a preposition).
And thanks for your interest in my books!
I just read an interesting interview by an expert in book marketing who says once an authors' books are published, they shouldn't use them as prizes in giveaways and raffles. The reasoning is: people who might purchase a book don't click on the "buy" button because they're hoping to win a copy of it. That kind of delay apparently costs sales because there are so many new books coming out every week, people tend to forget about you. Out of sight, out of mind.
This saddens me, especially considering my YA Fantasy Second Chronicles of Illumination just came out this week, and I've got a book giveaway going on right now on Goodreads.
I just want to say to those of you who are hoping to win a copy of my book—if you don't win, please don't forget about it entirely. Instead, go to your local library and ask for it.
They probably won't have it on the shelves because it's an indie book. But they will have access to it, and if you ask for it by name, they may buy or borrow a copy for library patrons, like yourself, to read. And it won't cost you a dime.
Then, if you're a really nice person, you'll review it here on Goodreads. That's all an author can hope for (and yes, I am ending the sentence with a preposition).
And thanks for your interest in my books!
No comments have been added yet.
