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Goodreads asked Bill Mesce Jr.:

Where did you get the idea for your most recent book?

Bill Mesce Jr. Most of my ideas kick around for frighteningly long times, whether they're fiction or non-fiction. INSIDE THE RISE OF HBO, which came out over the summer, began as a brief history of cable which I did as part of an MA program I was in during the 1990s. Over the years, the book kept transforming, expanding and changing focus as I tried to get it published. I had pitched it to McFarland around the time I was working on a book about film for them: OVERKILL: THE RISE AND FALL OF THRILLER CINEMA, but could never find the time to work on it. McFarland was only interested in the book if HBO was at the center. At some point a few years ago I finally hit a stretch where I had nothing to work on and voila.

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