Why Rus

“Memes might seem to amplify what you are saying, but that is always an illusion. You might launch an infectious meme about a political figure, and you might be making a great point, but in the larger picture, you are reinforcing the idea that virality is truth. Your point will be undone by whatever other point is more viral. That is by design. The architects of BUMMER were meme believers.”
― Jaron Lanier, Ten Arguments for Deleting Your Social Media Accounts Right Now

“IT’S THE LESSON YOUNG GIRLS EVERYWHERE were taught their entire lives—don’t be seduced by the men you meet, protect your virtue—until, of course, their entire lives depended on seduction by the right man. It was an impossible situation, a trick of society as a whole: force women to live at the mercy of whichever man wants them but shame them for anything they might do to get a man to want them. Passivity was the ultimate virtue. Heaven forbid you turn into someone like Hyacinth Coldwater. Be patient, be silent, be beautiful and untouched as an orchid, and then and only then will your reward come: a bell jar to keep you safe.”
― Dana Schwartz, Anatomy: A Love Story

“How can you find happiness without authentic self-esteem? How can you be authentic when everything you read, say, or do is being fed into a judgment machine”
― Jaron Lanier, Ten Arguments for Deleting Your Social Media Accounts Right Now

“what is the difference between a hero and a coward? What is the difference between being yellow and being brave? No difference. Only what you do. They both feel the same. They both fear dying and getting hurt. The man who is yellow refuses to face up to what he’s got to face. The hero is more disciplined and he fights those feelings off and he does what he has to do. But they both feel the same, the hero and the coward. People who watch you judge you on what you do, not how you feel.”
― Ben Horowitz, The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers