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Philip Tetlock divided them into two categories—hedgehogs and foxes. Hedgehogs believe in big ideas and maintain that governing principles affect all behavior. Foxes believe in a plethora of small ideas and understand
“consumer psychology demands change from marketers and retailers. The past is no longer prologue: what’s been done before won’t work today.”
― Decoding the New Consumer Mind: How and Why We Shop and Buy
― Decoding the New Consumer Mind: How and Why We Shop and Buy
Bg’s 2024 Year in Books
Take a look at Bg’s Year in Books, including some fun facts about their reading.
54 books
|
1,652 friends
28 books
|
188 friends
0 books
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10 friends
2 books
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12 friends
1 book
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33 friends
0 books
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38 friends
1 book
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13 friends
0 books
|
42 friends
More friends…
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