After reading the protest and praise for the new Gillette ad that calls men to “be the best that you can be,” are you going to boycott Gillette?
If you’re a consumer, you’re a brand owner. Don’t let brand marketers define who you are or what to believe.
I hope you’re not looking for a happy-talk response here. Despite marketers having undue and over-reaching influence on culture and your worldview, you deserve better.
Who Defines The Best a Brand Can Be?
At face value, the short film, called...
Published on January 17, 2019 06:15