Public Relations Quotes

“News is something somebody doesn't want printed; all else is advertising.”
― William Randolph Hearst

“The brains of members of the Press departments of motion-picture studios resemble soup at a cheap restaurant. It is wiser not to stir them.”
― P.G. Wodehouse

“Networking isn't how many people you know, it's how many people know you.”
― Amit Kalantri, Wealth of Words

“We do need these two words, “public” and “relations”—and, of course, those words are still extremely important.
However, those 3 billion people who are social media users are all dealing with “relations,” and everything has become “public”!
With social media, everything has been “public” for quite a while now; there is nothing “nonpublic” anymore.”
― Maxim Behar, The Global PR Revolution: How Thought Leaders Succeed in the Transformed World of PR

“I don't understand how they could go from loving me to hating me when I haven't changed one bit," he said one night, and Margaret's heart sank as she tried, from her own vast experience, to explain it.

"Because they never loved you," she said. "And they don't hate you now either. They don't know you, Cosmo."

It didn't make sense to him. He'd always been so thoroughly a part of the world that he saw these people - the writers, the photographers, the anchors, the reviewers - as peers, acquaintances.

”
― Emily Henry, Great Big Beautiful Life

“Understanding that customer service is the cornerstone of your customer experience helps you leverage it as an opportunity to delight customers and engage them in new, exciting ways.”
― Oscar Auliq-Ice, Happy Customers

“There are four key principles of good customer service: It's personalized, competent, convenient, and proactive. These factors have the biggest influence on the customer experience.”
― Oscar Auliq-Ice, Happy Customers

“Good customer service always starts with a human touch.”
― Oscar Auliq-Ice, Happy Customers

“Personalized interactions greatly improve customer service and let customers know that your company cares about them and their problems.”
― Oscar Auliq-Ice, Happy Customers

“Instead of thinking of service as a cost, consider it an opportunity to earn your customer’s business all over again.”
― Oscar Auliq-Ice, Happy Customers

“Consumers have identified competency as the element that plays the biggest role in a good customer experience. To be competent, a customer support professional must have a strong knowledge of the company and its products, as well as the power to fix the customer’s problems. The more knowledge they have, the more competent they become.”
― Oscar Auliq-Ice, Happy Customers

“Customers want to be able to get in touch with a customer service representative through whichever channel is the most convenient for them. Offer support through the channels of communication your customers rely on most, and make it easy for customers to figure out how to contact you.”
― Oscar Auliq-Ice, Happy Customers

“Customers want companies to be proactive in reaching out to them.”
― Oscar Auliq-Ice, Happy Customers

“Be available right where your customers need it.”
― Oscar Auliq-Ice, Happy Customers

“By building your customer service strategy around good principles, you'll create a positive, hassle-free customer experience for everyone who deals with your company.”
― Oscar Auliq-Ice, Happy Customers

“While delivering consistently good customer service requires work and alignment across your entire organization, a good place to start is your support team. It's important to hire people who genuinely want to help your customers succeed — and to pay rates that are attractive to skilled professionals.”
― Oscar Auliq-Ice, Happy Customers

“Patience is crucial for customer service professionals.”
― Oscar Auliq-Ice, Happy Customers

“The beautiful thing about developing your personal brand is the larger it becomes, the more your value increases.”
― Isaac Mashman, Personal Branding: A Manifesto on Fame and Influence

“Public relations, as with all forms of branding and marketing is manipulation. This is why you have to have a firm ethic standing to engage in these practices.”
― Isaac Mashman

“Your personal brand has a following, image, reputation, a service, and has to be appreciated as a lifelong commitment.”
― Isaac Mashman, Personal Branding: A Manifesto on Fame and Influence

“Your elevator pitch is not an opportunity for you to sell your products and services, rather an opportunity to sell yourself.”
― Isaac Mashman, Personal Branding: A Manifesto on Fame and Influence

“Communication is the A-Z of business.”
― Utibe Samuel Mbom, Your Clients and You

“The quality of the relationships you have built with your clients will determine the number of years you will remain in business.”
― Utibe Samuel Mbom, Your Clients and You

“A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR toolkit. Use the press release to share a story and the alert to drive attendance.”
― Lisa Masiello, Trade Show 411: The Essential Guide to Exhibiting Like a Pro

“Trade shows and events drive a surge in readership for trade magazines, websites, and newspapers. This spike is a prime opportunity to expose your company to thousands of potential buyers.”
― Lisa Masiello, Trade Show 411: The Essential Guide to Exhibiting Like a Pro

“Public relations boosts the value of your trade show presence by attracting new customers, driving booth traffic, and securing coverage in trade publications. It also opens doors to journalists and bloggers you might not have reached otherwise. Best yet, many of the opportunities cost nothing.”
― Lisa Masiello, Trade Show 411: The Essential Guide to Exhibiting Like a Pro

“This is the paradox: it is against the law to defraud someone but legal, and highly lucrative, to defraud everyone.”
― Wes Henricksen, In Fraud We Trust: How Leaders in Politics, Business, and Media Profit from Lies―and How to Stop Them

“Those who speak to the public can spread self-serving falsehoods, regardless of the harm caused, as long as they spread them to enough people.”
― Wes Henricksen, In Fraud We Trust: How Leaders in Politics, Business, and Media Profit from Lies―and How to Stop Them

“Time and again we see the same trend: the more victims one defrauds, the more likely the liar will avoid legal repercussions.”
― Wes Henricksen, In Fraud We Trust: How Leaders in Politics, Business, and Media Profit from Lies―and How to Stop Them

“I finish writing the emails and send them. I check that Yulia has access to the banking apps-a fairly pointless exercise because all my accounts have been frozen for months by lawsuits filed by "Putin's chef," Yevgeny Prigozhin, a man who, in the days of the U.S.S.R., was convicted of aggravated robbery but has now become, thanks to his friendship with Putin, "a successful entrepreneur" with a monopoly on the food supply to the day cares and schools of Moscow.

We are running out of time. One more meeting is scheduled. I call Leonid Volkov, our chief of staff, Maria, and Kira. Yulia joins us. We briefly discuss the plan of action for each possible scenario: we get home without hindrance; I am arrested at the airport and jailed; I am detained, then released, and the Kremlin waits for the indignation to subside and then has me arrested; nothing happens, but I am arrested in a couple of weeks on a different charge, and so on. These scenarios are approaches the Kremlin has already used on us. In the twenty-first century you are confronted not just by the machinery of a repressive state but by the PR machinery of that state. Public opinion is what matters to all the players. The same action performed in subtly different ways can either leave people unmoved or enrage them and bring them out onto the streets to demonstrate. Everything has to be taken into account, including what day of the week it is and the weather.”
― Alexei Navalny, Patriot: A Memoir